Own
First
Contact.
The business just formed.
Nobody's called them yet.
Nobody's in their inbox.
Start the drip today.
You've been calling people
who've already been called.
You didn't lose because you can't close.
You lost because someone else
got there first.
That's not a script problem.
That's a timing problem.
Every business has a buying window. Most sellers arrive after it closes.
Not indexed.
Not anywhere.← GoodLeads is here
Who handles insurance.
Who does the books.
The window is closing.
Relationships forming.
Every list has them.
The window is closed.
In Apollo.
In ZoomInfo.
In any database.
Indexed anywhere.
Formed
this week.
These businesses aren't on Google yet. They haven't been indexed. Your AI can't surface them — they don't exist in its training data. They haven't received a pitch, a script, or a cold call.
The inbox is empty. The buying decisions haven't been made.
You're not interrupting. You're arriving first. That's a completely different conversation.
First contact isn't a tactic.
It's the whole game.
This record
didn't exist
until we
built it.
We know where data is born — before it gets packaged, before it gets sold, before it reaches your competitors as a list. We go there first.
By the time a record reaches you, it's never been anywhere else. Not a feed. Not a resold database. A record built from multiple sources, joined by matching intelligence we built ourselves.
The score is our answer to the question every sales team asks first: how confident should I be that I can actually reach this person?
Nobody else produces this record.
Can you actually reach this person? Seven signals — phone validity, email deliverability, inbox activity, identity match, phone type, address precision, and location confirmation — fused into one number. Every record. Always.
Is this the actual decision maker or someone who can't buy anything? A lead can be perfectly reachable and completely useless. This score catches that — before you waste the outreach.
| Tier | Score | What it means | What you do | |
|---|---|---|---|---|
| On Fire | 80–100 | Every signal is green. Verified email, active inbox, mobile phone, confirmed identity. | Call today. Multi-channel now. | |
| Very Hot | 60–79 | Strong multi-channel presence. Most signals positive, minor gaps. | Priority outreach this week. | |
| Hot | 40–59 | At least one confirmed contact method. Good prospect, may need a sequence. | Standard campaign inclusion. | |
| Warm | 20–39 | Partial contact info. Some signals present, gaps remain. | Nurture sequence. Re-enrich in 30 days. | |
| Cold | 0–19 | Minimal verified contact. Can't reliably reach the founder right now. | Hold. Re-enrich in 30–60 days. |
In our enrichment pilot: On Fire 20% · Very Hot 14% · Hot 12% · Warm 50% · Cold 4%. Over a third scored Hot or above — your immediate outreach pool. Across 104K entity-contact pairs, over 85% of contacts scored Likely Decision Maker or above — you're reaching the person who can actually sign, not their paperwork processor.
Start the drip
before they're ready.
First contact isn't a cold call. It's the drip that started before your competitors knew the business existed.
The owner isn't ready to buy on Day 1. They're still setting up the bank account. But by Day 30, Day 45, Day 60 — when they're ready to contract a web designer, an insurance agent, an accountant — your name is already familiar. You're not a cold call. You're the person they've been hearing from.
That's not luck. That's timing infrastructure.
Formation Watch.
Don't just buy leads. Monitor your entire market. License the formation feed and load it directly into your own CRM.
Your CRM performs the match. Your data never leaves your system. Every record now has two ways to earn:
- CollisionA former customer, old lead, or current client just formed another business. Revive the relationship instantly.
- No CollisionA completely fresh lead. Route it to your outbound team to own first contact.
Verified July 2026 Volume
Peak Capacity: Business-day median 6,330 new records, peaking at 8,597 in a single day.
Quality Gate: 82.6% pass the sellable test. 648,691 operating businesses retained from 785,517 filings, with 136,826 filings held back.
Current Coverage
Live in six states, capturing 31% of the U.S. formation market.
Each state built to the same standard — same schema, same scoring, same quality gate before a record ships. 648,691 operating businesses retained from 785,517 filings.
Simple. Monthly. Priced per record.
Ordinary standing orders are billed monthly for records actually delivered and may be paused or canceled anytime. Prepaid and committed orders follow the terms of your accepted Order.
One state. For operators who know their territory and want to own it.
- Monthly formation batch — 1 state
- Reachability + Contact Relevance scores
- Industry + property classification
- CSV export, CRM-ready
Multiple states. For agencies and teams running real outbound volume.
- Monthly batch — up to 3 states
- Phone + email included
- HubSpot push integration
- Vertical + territory filters
- Both scores — every record
All states. API access. For teams that want to be first everywhere.
- All available states
- API + webhook delivery
- Vertical exclusivity option
- Priority batch access
Choose your market and purchase directly through the GoodLeads store.