# GoodLeads.club

> Formation-grade lead intelligence for B2B outbound sales operators.

GoodLeads.club delivers verified contact records on newly formed businesses — built within days of state filing, before those businesses appear in Apollo, ZoomInfo, or any commercial database. The product is designed for sales operators who sell to new businesses: web designers, insurance agents, accountants, bankers, payment processors, and similar verticals.

## What GoodLeads Does

GoodLeads monitors state business formation filings across multiple states and builds enriched lead records from 11 data sources including:

- State formation filings (public record)
- Government geocoding and property records (public record)
- Contact matching and identity verification (proprietary)
- Phone and email data (commercial)
- Skip tracing and email validation

Records are delivered within days of filing — weeks or months before the same business appears in competing databases. The core insight: there is a buying window (roughly Day 1 through Week 8) during which the new business owner is making first-purchase decisions (website, insurance, banking, accounting) and has not yet been contacted by any sales team. GoodLeads puts operators inside that window.

## The Two Scores

Every GoodLeads record includes two proprietary scores:

**Reachability Score (0–100)**
Can you actually reach this person? Composed of seven signals: phone validity, email deliverability, inbox activity, identity match, phone type, address precision, and location confirmation.

- On Fire (80–100): Every signal green. Call today, multi-channel now.
- Very Hot (60–79): Strong presence, minor gaps. Priority outreach this week.
- Hot (40–59): At least one confirmed contact method. Standard campaign.
- Warm (20–39): Partial contact info. Nurture sequence, re-enrich in 30 days.
- Cold (0–19): Minimal verified contact. Hold and re-enrich in 30–60 days.

**Contact Relevance Score (0–100)**
Is this the actual decision maker? Flags whether the contact can authorize a purchase, not just receive mail.

Pilot results across 200 enriched records: On Fire 20% · Very Hot 14% · Hot 12% · Warm 50% · Cold 4%. Over a third of records scored Hot or above — immediate outreach pool. Across 104,000 entity-contact pairs, over 85% of contacts scored Likely Decision Maker or above.

## Current Coverage

Live states:
- Colorado — ~17,800 formations/month
- Florida — ~40,200 formations/month
- Virginia — ~12,000 formations/month

Coming next: Georgia (~15,000/month estimated). Path to all 50 states.

## Pricing Tiers

Pricing is announced at general availability. Alpha operators receive 60 days free.

**Starter — One State**
Monthly formation batch for one state. Includes Reachability + Contact Relevance scores, industry and property classification, CSV export (CRM-ready).

**Operator — Multi-State**
Up to 3 states per month. Includes phone and email, HubSpot push integration, vertical and territory filters, both scores on every record.

**Edge — Full Access**
All available states. API and webhook delivery. Vertical exclusivity option. Priority batch access.

## Founding Operator Program

GoodLeads is currently in alpha. 5 spots available for a 60-day free access program. Operators must be actively running outbound (not planning to), must sell to new businesses, and must operate in CO, FL, or VA (or want to expand there).

Apply: https://goodleads.club/#alpha
Book a call: https://calendar.app.google/uhWt91C4SrfTy6nw7

## Key Differentiators

- Records built within days of state filing — not resold from a database
- Not in Apollo, not in ZoomInfo, not indexed anywhere else at time of delivery
- 11 data sources joined by proprietary matching intelligence
- Two scores per record: reachability + decision-maker relevance
- Formation-window timing: arrives before competitors know the business exists

## Contact

Email: goproductmgt@gmail.com
Website: https://goodleads.club
Book a call: https://calendar.app.google/uhWt91C4SrfTy6nw7
Apply for founding operator access: https://goodleads.club/#alpha